Price: $6.00$46.00

  • Size:

    1.5oz/45ml, 10.1oz/300ml, 33.8oz/1L


Get volume, strength and color care all in one shampoo. With the same Apple Stem Cell Technology used in skincare to improve skin’s appearance and signs of aging, this shampoo helps restore hair’s vitality and elasticity while providing volume to fine hair. A proprietary blend of 10 antioxidant extracts helps protect hair color from sun and UV damage.

Key Benefits:

  • Apple Stem Cell Technology strengthens hair during critical hair growth phase.
  • Zero Sulfates, Parabens and Sodium Chloride formula is non-stripping, non-drying and ultra-gentle for chemically treated and colored hair.
  • Unique blend of 10 anti-oxidant botanical extracts help prevent environmental damage that causes color to fade.


  • Lather. Rinse. Repeat if necessary.

* Source: Allure Beauty Enthusiasts Panel, September 2013; a product trial was conducted among 193 participants, each of whom received a complimentary Volumizing and Strengthening Shampoo, Conditioner and Thickening Serum and used them together at least six times during a two-week period.



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